The '14 Days to Food Psychology Savvy' challenge
Learn the psychological secrets to stopping overeating *** Next challenge WITH 1:1 COACHING starts Wed August 23rd, 2023
There's one hard truth that no other programme will teach you:
Your overeating is a byproduct of how hard you push yourself.
Your life is full-on.
- 🍨You have a long day, then treat yourself in front of the TV at 9pm.
- 🍫You walk through the door, and straight to the pantry.
- 🍞You overeat on the stupidest things when you're tired – round after round of toast.
- 🍴You can't stop at supper, you eat until you're knock-out stuffed.
- 😳You sometimes full-on binge, or eat whole packets of cookies or cakes.
You find yourself thinking: what the hell happened??
You carry the emotional weight of yesterday's eating mistakes into the next day, and the next.
Putting on leggings upsets and saddens you; you panic when you see the weight you've gained recently.
But obsessing about food, feeling guilty and like you're failing around food, upsets you more than anything.
Back in your 20s, you thought you could fix your eating by getting enthusiastic about a new health programme.
Every diet, fasting pattern, or exercise craze gave you hope and (let's be honest), some weight loss too...
until ...
Work got demanding, your eating spiralled again.
You regained all the weight.
Maybe, like me, you started bingeing too.
Perhaps you have, like me, felt embarrassed that people could see your regains, this,
and now you hardly dare believe eating normally or losing weight is possible for you.
Even busy people can reset their psychology around food.
It's faster, and easier, than you think.
Here's how the 14 Days challenge makes it EASY:
I'm Laura Lloyd, I'm an eating psychology coach and work emotions expert, and I'm here to tell you: it's not your fault.
There is nothing extra broken about you.
In fact, there are key psychological reasons why you overeat.
We are wired this way. It's human.
Until you understand them, you'll always get a rebound effect, because you can't go against the grain of your brain.
I'm going to help you quickly and easily open up to a completely new approach to solving your overeating.
You can definitively rewire your thought patterns so that you'll WANT to make healthy choices
- in your own time,
- on your own terms,
- that are sustainable for life.
Are you ready to do the groundwork and change the very foundation of your relationship with food?
Are you ready to unlearn overeating for good?
The 14 Days process takes you through 3 simple, fundamental steps to understanding eating psychology:
1. Unlearning the try-too-hard thought patterns that set you up for inevitable failure.
These are sneakily helpful-sounding sentences that show up in your mind, but come from your conditioning to be a good girl and your past experience of bullying yourself towards success.
2. Self-connection, the stepping-stone to that elusive 'self-love'.
You'll learn a compassionate way to set goals for yourself.
and you'll get immediate relief from your body image self-attacks.
3. Doable eating techniques to stop overeating.
I want YOU to become the authority on your own eating.
This means moving away from outside-advice on portion sizes, and reawakening your body's appetite.
I'm 100% living proof that 10 years of adopting an eating psychology approach has a compound, lifelong impact.
I binge ate as a teenager and into my early twenties.
Things changed when I vowed to become 'normal' around food again.
I now have little guilt or regret, and plenty more pleasure and presence.
Health isn't about eating perfectly, but about making more decisions in my own favour each day:
- not to lick a knife after peanut-buttering my kids' toast;
- not to eat cereal in the middle of the night when I can't sleep;
- to go half-courgetti-half-spaghetti instead of plunging into a pasta-siesta.
I embrace the challenges of who I am – my body, my habit-brain's suggestions to overeat, my fear of unworthiness.
Get coached by someone who has walked in your shoes, and is still walking the talk to this day.
You'll get the worksheets, the mind-blowing concepts, and the personalised coaching:
When you sign up to the 14 Days Challenge, you instantly get a downloadable workbook with 6 exercises and a welcome video explaining the challenge. Print the workbook, but don't do any exercises yet.
Every day, you'll watch a short video lesson, which explains how to do that day's challenge exercise.
You'll then tell me what you did via video message, and I'll coach your ass off.
Get started now!
Your brain says: “There'll be a better time to solve my overeating.”
So you wait...
- until the kids are back at school
- until work has calmed down
- until New Year
- until the doctor scares you
- until you have tried one more diet
- because you 'know what you have to do, you just need to do it'.
Chickpea, if you're waiting for a sign, this is it.
DO IT DESPITE EVERYTHING.
Because you will have to be an eater every day of the rest of your life – the good ones, and the hard ones too.
This challenge is doable.
It's designed to weave into your real life.
And it uses your 'bad days' to show you your thinking.
Yep, I'm not gonna lie: 14 Days to Food Psychology Savvy is a challenge to the way you currently think. It will change you and stretch your brain. But it's not hard to keep up with, or laden with homework.
Nope - it's going to require a different kind of effort: self-honesty and curiosity.
This challenge is for you, if:
You're a hard-working person who strives for success (but fails around food) ... This isn't like you. In every other area of life, you set yourself a goal, and you do whatever it takes to get there.
You're a coach who works with body or wellbeing, but needs a psychological edge... for those clients who talk through food goals, but next session say "I couldn't do it". What's going on for them?
- Retta, Integrative Psychotherapist and Trainee Breathwork Facilitator
You're a parent - YOU'RE the grown-up now, so why haven't you outgrown food struggle? Yoga this, food plan that. Pah! There must be reasons why some people stick to things, but you can't.
- Katie, taking the 14 Days challenge during quarantine, with a high-profile full-time job, a toddler, and a plumbing outage - and still loving the transformation!
🐌 You can usually do the challenge self-paced:
- Daily emails and videos guide you
- You'll have access the programme & materials forever
BUT RIGHT NOW... (drumroll)...
🐎 there's a challenge kicking off Wed Aug 23rd 2023
with 1:1 video coaching included
AND a 70% discount.
When you join next week, from next Wednesday you'll have 24/7 access to Laura Lloyd via video message – I simply reply to your video chats within 48 hours.
We'll be using a free phone app called Marco Polo, and I'll guide you through setting it up. I use it in my regular coaching, so it's a tried and tested format!
Get started now!
Hey, for someone who thinks they are weak, you are working really hard to figure this out right now!
You are about to find the missing pieces to why you binge and overeat.
This isn't about lack of willpower, this is about your eating psychology.
If you're here now, rolling that term 'eating psychology' round your tongue, I'm impressed.
It means you're self-aware enough to have realised you're among a group of people who struggle with this more than most.
That's right. Studies show that overeaters and sufferers of binge eating disorder have particular personality traits.
- Perfectionist (all-or-nothing thinkers)
- Hard-working – striving ("I'm trying so hard") and deriving self-worth from achievement
- People-pleasing ("I'm ashamed of what I THINK they think of me")
Trying to change your eating from this place will always feel hard and horrible. That's why you need to learn a completely different way to fuel your self-care project.
"So what will I learn on this course?"
Good question.
You're going to learn to stop trying to police and punish ourselves into changing.
You're going to reconsider your body image.
You're going to learn an eating style you can take anywhere.
We're going to laugh and have fun, and do things because you WANT to.
We're going to do this TOGETHER.
And there's a bonus!
When you get this.... you also get this! 👇🏾
Courses Included with Purchase
Original Price: £154
The bottom line is, you've been up and down with food & body for enough years. Let's finish with this.
- Are you ready to change your whole relationship with your body – not just focus on losing 5lb quick to stop your internal panic?
- Do you want to become a more take-it-or-leave-it eater – someone who can eat at ease for their whole life - or do you just want to try really hard not to eat chocolate for two weeks?
- Do you want an internal revolution, to get educated, use your smarts, learn eating techniques, and embed lifelong solutions to this food struggle and to weight management – or will you let your fear of failing at another attempted solution stop you giving this your all?
Because the '14 Days to Food Psychology Savvy' challenge is not for the half-hearted..
It's not difficult
– you need half an hour a day ––
But you're going to un-victim yourself.
That takes guts.
You'll confront your demons
(For me, there was a lot of shame).
I promise you, it'll be worth it.
You have to be ready to commit.
To do every challenge task fully.
To stay accountable to your challenge teammates.
You don't have to go it alone.
I'm ready to guide you.
Are you in?
Get your rucksack on.
We'll get you equipped with skills for life.
It's time to begin your eating psychology journey.
Your Instructor
A food psychology coach and imagination-lover, here to help you understand your After-work Overeating.
I help people lose weight, stop binge eating, and stop emotional eating, the modern way - through habit change, not dieting.
Habits are thought patterns and emotional responses, not just behaviours. They are the beliefs we hold about ourselves that get in our way and make us give up when we have mistakes that could otherwise be learning opportunities.
As well as being a certified eating psychology coach (Institute for the Psychology of Eating) practicing for over 7 years and , I am currently studying Cognitive Behavioural Hypnotherapy at the UK College of Hypnosis and Hypnotherapy.
I have personally overcome my binge-eating college years; navigated emotional eating; and juggled self-care with mothering. I have been published on Tiny Buddha blog and Positively Positive, and have had viral posts on Medium.com too.
I'm dedicated to helping you learn to self-coach, make up your own mind, and ultimately walk your own eating psychology path.